The Effect of COVID-19, KUR and Communication on the Productivity of MSME Entrepreneurs Partners PT Perkebunan Nusantara III Medan City

Authors

  • Jenari Tamariska Br Sembiring Prima University of Indonesia
  • Fitri Febriani Sembiring Prima University of Indonesia
  • Yunika Sophia Br Surbakti Prima Indonesia University
  • Deni Faisal Mirza Prima University of Indonesia

DOI:

https://doi.org/10.59141/jrssem.v1i10.171

Keywords:

COVID-19; curriculum; communication and productivity.

Abstract

In the business world, it is very necessary to have a policy in dealing with all problems that come, even unexpected problems. Sensitivity to the situation is needed and contributes in dealing with ongoing problems for the common good and the company. This study aims to determine the effect of COVID-19 on KUR and Communication on Productivity of MSME Entrepreneurs Fostered Partners of PT. Nusantara III Plantation, Medan City. The research method used is a quantitative method of data processing in this study using casual associative. This research was carried out directly and the population of this study were MSME entrepreneurs of Fostered Partners with a sample of 50 entrepreneurs and then analyzed by distributing questionnaires to a number of samples. and the results of respondents' answers were processed using SPSS version 26.00 to obtain clear and accurate information. The results of this study partially and simultaneously COVID-19, Kur and Communication affect the productivity of MSME entrepreneurs assisted by PT. Perkebunan Nusantara III Medan City and the magnitude of the influence of the independent variable on the dependent variable is 34% seen from the determination test.

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Published

2022-05-18

How to Cite

Br Sembiring, J. T., Febriani Sembiring, F. ., Br Surbakti, Y. S., & Faisal Mirza, D. . (2022). The Effect of COVID-19, KUR and Communication on the Productivity of MSME Entrepreneurs Partners PT Perkebunan Nusantara III Medan City. Journal Research of Social Science, Economics, and Management, 1(10), 1582 –. https://doi.org/10.59141/jrssem.v1i10.171

Issue

Vol. 1 No. 10 (2022): Journal Research of Social Science, Economics, and Management

Section

Articles

License

Copyright (c) 2022 Jenari Tamariska Br Sembiring, Fitri Febriani Sembiring, Yunika Sophia Br Surbakti, Deni Faisal Mirza

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