The Effect of Social Network on Partnership Programs and MSMEs Performance

Authors

  • Junaidi Junaidi Medan Area University, Indonesia
  • Zulkarnain Lubis University of Medan Area, Indonesia
  • Ihsan Effendi University of Medan Area, Indonesia

DOI:

https://doi.org/10.59141/jrssem.v2i06.366

Keywords:

Social Network; Partnership Programs; MSMEs Performance; PTPN III; Structural Equation Modelling.

Abstract

The goal of this research is to determine the influence of social networks on the partnership program and the performance of SMEs and the role of the partnership program in mediating the social network on the performance of MSMEs. Concerning the study's population, MSMEs assisted at PTPN III, a total of 243 MSMEs business actors were declared successful in MSMEs development. A saturated canoe was used as the sampling method. As a result, the sample size for this study is 243 MSMEs business actors. The information was gathered using a questionnaire tailored to each variable indicator item. Structural Equation Modeling with Amos was used for data analysis. The findings revealed that social network has a significant impact on the partnership program and MSMEs' performance; partnership program has a direct and significant impact on the MSME's performance; partnership program has a significant indirect influence on the performance of MSMEs by mediating social networks.

Downloads

Published

2023-01-25

How to Cite

Junaidi, J., Lubis, Z. ., & Effendi, I. . (2023). The Effect of Social Network on Partnership Programs and MSMEs Performance. Journal Research of Social Science, Economics, and Management, 2(6), 1108 –. https://doi.org/10.59141/jrssem.v2i06.366

Issue

Vol. 2 No. 6 (2023): Journal Research of Social Science, Economics, and Management

Section

Articles

License

Copyright (c) 2023 Junaidi Junaidi, Zulkarnain Lubis, Ihsan Effendi

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Authors who publish with this journal agree to the following terms:

  • Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International. that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
  • Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  • Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.