Journal Research of Social Science, Economics, and Management

Implementation of AHP and Fuzzy Topsis Methods with Techno Economic Analysis Selection of Appropriate Technology for Waste Management Case Study University of Indonesia

Panji Utomo — 2024-12-10

The "Zero Waste City" program is a waste management policy initiative in Depok City that has been implemented from 2016 to 2024. The primary objective of this program is to make the entire Depok City area free from all types of waste. However, the program's implementation faces challenges, leading to some areas in Depok City still struggling with waste issues. Universitas Indonesia, as a higher education institution located in Depok City, acknowledges the waste-related challenges in its surrounding environment. Therefore, the university is committed to actively participating in solving waste issues originating from its campus environment. This research aims to address waste issues at the source, particularly by applying appropriate technology based on the criteria and sub-criteria at Universitas Indonesia. This step is expected to contribute to reducing waste-related problems in Depok City and serve as an example of effective waste management from its source. Notably, Universitas Indonesia contributes to the accumulation of residual waste at TPA Cipayugn Depok, which has become increasingly concerning over time. The analysis in this study employs the Analytical Hierarchy Process (AHP) and Fuzzy Technique for Order Performance by Similarity to Ideal Solution (TOPSIS) methods to evaluate suitable waste management technologies for addressing the issues of residual waste accumulation. Additionally, techno-economic analysis is conducted to assess the feasibility of the selected technology. The project's feasibility evaluation parameters include Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period (PBP), and Benefit Cost Ratio (BCR).

SWOT Analysis of Development Strategy Infrastructure in Optimizing Natural Resources in Tamansari Village

Ahmad Saef Alfath — 2024-12-20

This article aims to analyze the strategy for developing road infrastructure in Tamansari Village using the SWOT analysis approach, in order to formulate the right strategy to increase social and economic growth in the village through better infrastructure development. This study uses a descriptive qualitative method, because in an in-depth understanding of the village situation this method is useful for understanding phenomena in depth through analysis of conditions in the field. The object of this study, namely the development of Tamansari Village Road infrastructure using SWOT Analysis. The types and sources of data used in this study are primary and secondary data. The development of road infrastructure in Tamansari Village aims to improve the economy and quality of life of the community by optimizing the potential of village natural resources. Although the main road is good, some sections still need repair. The main challenges are limited budget and weather. Through SWOT analysis, strengths include community participation and government support, while weaknesses are limited budget and road maintenance problems. Opportunities include economic growth and tourism, while threats include policy changes and worker safety risks. Road infrastructure development in Tamansari Village has the potential to improve accessibility, quality of life, and sustainability of natural resources, as well as support the agriculture, tourism, and MSME sectors. The SWOT analysis shows weaknesses related to budget and human resources, but there are opportunities for economic growth. Suggested solutions include improving budget management, HR training, socialization, road maintenance, and safety risk mitigation.

Development Of Alliance Strategy in The Implementation Of Risk-Based EPC Projects To Enhance Cost Performance Capacity Of PT XYZ

Andri Azhari Wicaksono — 2024-12-20

This study analyzes the strategy for developing road infrastructure in Tamansari Village using a SWOT analysis approach. The purpose is to formulate an effective strategy to enhance social and economic growth in the village through improved infrastructure. This research adopts a descriptive qualitative method, involving primary data from interviews and observations and secondary data from various references. The findings reveal that Tamansari Village's road infrastructure development aims to optimize natural resource potential, enhance the local economy, and improve the quality of life for residents. Strengths include strong community participation and government support, while weaknesses include limited budgets and road maintenance issues. Opportunities such as economic growth and tourism development contrast with threats like policy changes and worker safety risks. The study concludes that addressing these challenges requires strategies including improved budget management, workforce training, socialization, and maintenance programs to ensure the sustainability and effectiveness of road development efforts. The results provide insights for policymakers and stakeholders in rural development initiatives.

The Potential Of Instant Red Bean Porridge Phaseolus vulgaris L For MP-ASI Companion To Baby Growth

Cahyaning Rini Utami — 2024-12-20

Phaseolus vulgaris L. are one of the plant-based food sources rich in nutrients and protein. Red beans contain protein (23.1%), carbohydrates (59.5%), calcium, phosphorus, iron, vitamin A, vitamin B1, and bioactive components such as flavonoids and phytosterols. Instant porridge is a complementary food for breastfeeding infants (known as MP-ASI) that is essential to meet the nutritional needs of babies during their growth phase. Red beans have the potential to be used as a raw material for making instant porridge as a complementary food for breastfeeding. Consuming red beans raw is not advisable, as they still contain several anti-nutritional compounds such as phytic acid, hemagglutinin, antitrypsin, and goitrogens that can hinder the digestion nutritional components. Therefore, a cooking process necessary to eliminate these anti-nutritional compounds, which can include soaking, boiling, and mold fermentation. The research design employed in this study is a literature review with a qualitative descriptive approach, utilizing content analysis methodology that references the analyzed journal manuscripts. Secondary data used in this literature review were obtained from previous research studies. The data sources utilized, namely articles and journals, were obtained from Google Scholar. The results of this literature review reveal the nutritional content present in instant red bean porridge and the potential of instant red bean porridge as a complementary food for breastfeeding. The nutritional content found in instant red bean porridge includes carbohydrates (49.95%), protein (18.79%), fiber (16.54%), and fat (1.20%). Furthermore, instant red bean porridge also contains various antioxidants such as flavonoids, tannins, saponins, triterpenoids, and coumarins.

Formulation of the Marketing Strategy for Viriya Crispy Fish SMEs Using the STP and 4P Approaches within the Indonesian National Police (Polri) Environment

Kadek Wiriyani — 2024-12-20

This study aims to analyze the application of the STP and 4P marketing strategies in the context of MSMEs, focusing on Viriya Crispy Fish, a snack made from anchovies that is primarily targeted at members of the Indonesian National Police (Polri). This product is tailored to meet the needs of Polri personnel who require convenient and nutritious snacks, especially those working in the field. The study employs a qualitative approach, analyzing both the enabling and constraining factors involved in the implementation of Viriya Crispy Fish's marketing strategy. Data is gathered through interviews and a review of relevant literature on MSME marketing. The results indicate that Polri's support, which includes entrepreneurial training, business legality assistance, and facilitation of access to financing, significantly enhances MSME competitiveness. However, challenges remain, particularly regarding the adoption of digital marketing technology and the optimization of distribution channels. This study provides strategic recommendations to improve the marketing effectiveness of MSME products, especially through the enhancement of STP and 4P strategies. By implementing the appropriate marketing approaches, Viriya Crispy Fish is expected to become more competitive, increase market penetration, and achieve sustainable growth. Additionally, this study offers insights into how Polri can continue to act as a facilitator for MSME development through more focused and innovative programs.

The Impact of Water Resource Utilization on Afghanistan's International Relations: Challenges and Opportunities for Transboundary Water Management

Noorani Wafa — 2024-12-20

Water resources are among the most vital natural elements and play a significant role in international relations, particularly for countries that rely heavily on these resources. This study examines the impact of water resource management on Afghanistan's international relations, particularly with neighboring countries such as Iran, Pakistan, and Tajikistan. As a landlocked nation, Afghanistan relies heavily on its water resources, which are crucial to its political, economic, and social stability. Mismanagement and unsustainable use of these shared resources can lead to international tensions, social unrest, and environmental degradation. Using both qualitative and quantitative methods, the research analyzes the opportunities and challenges associated with water resource management. It emphasizes the need for international cooperation, legal frameworks, and modern technologies. The findings suggest that effective water resource management can foster regional cooperation and improve Afghanistan's socio-economic conditions, while inadequate policies may heighten tensions. The study offers strategic recommendations to address these challenges and promote sustainable development.

The Influence of Brand Image, Product Innovation, and Social Media Marketing Activities on Iphone Purchasing Decisions In Jakarta

Ponikasari Ponikasari — 2024-12-20

This study aims to analyze the influence of brand image, product innovation and social media marketing activities on iPhone purchasing decisions in DKI Jakarta. This study is included in quantitative research. The population in this study were former iPhone users in DKI Jakarta who are currently or have used iPhone cellphones. The number of samples using the Cochran formula so that 100 respondents were obtained. The analysis method used is multiple linear regression. The results of the study show that brand image has a significant effect on iPhone purchasing decisions in DKI Jakarta, product innovation has a significant effect on iPhone purchasing decisions in DKI Jakarta, and social media marketing activities have a significant effect on iPhone purchasing decisions. Then, brand image, product innovation and social media marketing activities simultaneously (together) have a significant effect on iPhone purchasing decisions in DKI Jakarta. It is recommended that Apple can utilize platforms such as Instagram and TikTok to display user stories that illustrate how the iPhone supports their lifestyle. Local content that is tailored to trends in Jakarta, such as sustainability issues or urban productivity needs, can also increase appeal.

Exploration of Work Accident Prevention Behavior Among Technical Service Personnel In the Implementation of The 'One Pict Saves You' Movement at PT PLN (Persero) Customer Service Unit Bireuen

Ricky Gunawan — 2024-12-20

This study aims to explore the work accident prevention behaviors of technical service officers in response to the implementation of the "One Pict Saves You" initiative at PT PLN (Persero) Customer Service Unit in Bireuen. This initiative was introduced to improve compliance with the use of personal protective equipment (PPE) as a preventive measure to reduce workplace accidents. The methodology used in this study is a qualitative approach with thematic analysis techniques. Data was obtained through in-depth interviews with supervisors, management, and technical service officers, as well as an analysis of the company's safety documents. Interview questions focused on officers' awareness of the importance of PPE, compliance with safety procedures, and behavioral changes following the implementation of the "One Pict Saves You" initiative. The results indicate that the implementation of this initiative successfully increased awareness and compliance with PPE use. Most officers recognized the importance of PPE in protecting their own safety and felt encouraged by consistent visual monitoring. Additionally, the data demonstrated positive changes in safety behavior, including voluntary compliance and enhanced awareness of safety procedures. However, challenges remain in overcoming factors that inhibit consistent compliance, such as occasional PPE availability issues and ingrained habits. The managerial implications of this research highlight the importance of developing an app-based monitoring system, improving internal communication regarding safety procedures, and providing incentives for officers who comply with safety protocols. The company is advised to continue periodic safety training and awareness programs to ensure that behavioral changes remain sustainable.

Conceptual Cost Estimation In Green Buildings By Using Regression Analysis And Artificial Neural Network Methods To Improve Accuracy

Wisnu Isvara — 2024-12-20

Conceptual cost estimation is a critical task during the early stages of a construction project, especially for green buildings, which present unique sustainability challenges and design complexities. Traditional methods such as regression analysis are widely used but often rely on experienced estimators and are time-consuming, while Artificial Neural Networks (ANN) offer a modern alternative but are limited by the quality and quantity of available data. This study aims to develop a hybrid model combining regression analysis and ANN to improve the accuracy of conceptual cost estimation for green and conventional high-rise buildings in Indonesia. Using data from 22 high-rise building projects (13 conventional and 9 green buildings), the study employed regression analysis, ANN techniques, and a combination of the two, with eight key variables selected for modeling. The hybrid model demonstrated the highest accuracy, achieving a Mean Absolute Percentage Error (MAPE) of 15.09%, within the acceptable range for conceptual cost estimation (+10–30%) as per AACE standards, outperforming standalone regression and ANN models. These findings highlight that integrating regression analysis and ANN provides a robust tool for early-stage cost estimation, supporting sustainable construction practices and informed decision-making.