Umam, Muhammad Khoirul, Askarno Askarno, and Bagaskara Nur Rochmansyah. 2025. “Optimizing a Local Resource-Based Business Model for the Gadod Weaving Industry: Increasing Brand Awareness and Customer Engagement”. Journal Research of Social Science, Economics, and Management 5 (4):4165-80. https://doi.org/10.59141/jrssem.v5i4.1176.