FAWZI, Fiddini Sharika; DEWI , Nur Fitri; ANJARA , Febria. The Influence of Influencer Marketing, e-WoM, and Brand Image on The Purchase Intention of Viva Cosmetics Products on Tiktok Shop Consumers in Depok City. Journal Research of Social Science, Economics, and Management, [S. l.], v. 6, n. 1, p. 323–336, 2026. DOI: 10.59141/jrssem.v6i1.1678. Disponível em: https://jrssem.publikasiindonesia.id/index.php/jrssem/article/view/1678. Acesso em: 19 aug. 2026.