CALISTA, Anastasia; MUHYI, Herwan Abdul; NIRMALASARI, Healthy. Optimizing Customer Loyalty Strategy Through Service Quality and Word of Mouth Promotion (Case Study on Sri Dewi Kencana Garment in Tangerang Regency). Journal Research of Social Science, Economics, and Management, [S. l.], v. 5, n. 11, p. 12784–12794, 2026. DOI: 10.59141/jrssem.v5i11.1534. Disponível em: https://jrssem.publikasiindonesia.id/index.php/jrssem/article/view/1534. Acesso em: 27 jun. 2026.