Sihombing, J.C., Bangsawan, S. and Mahrinasari, M. 2023. The Effect of Shopping Orientation, Product Attributes, and Electronic Word of Mouth (E-WOM) on online Purchase Intent in The Marketplace. Journal Research of Social Science, Economics, and Management. 2, 9 (May 2023), 2234–2251. DOI:https://doi.org/10.59141/jrssem.v2i10.447.