[1]
Oberusti, N. et al. 2026. RFM-Based Customer Segmentation Using K-Means Clustering to Recommend Marketing Strategies for Motorcycle Repair Shops. Journal Research of Social Science, Economics, and Management. 5, 12 (Jul. 2026), 13201–13210. DOI:https://doi.org/10.59141/jrssem.v5i12.1610.